Introducing SuperAger World
In addition to fulfilling our potential as a global business and brand, SuperAger World provides an opportunity to drive forward Social Impact and Sustainable Development Goals in a unique way. We are:
Optimizing Longer Healthier Life
Empowering and democratizing healthy longevity (physical & mental) for all, via our one-stop platform (app, website and social media), integrating a wealth of curated global resources, services, products and inspiration to optimize longer, healthier and happier lives
Driving Social Impact Through the Power of Our Demographic
Harnessing the power of the 50+ age group to benefit the SuperAger community, wider society, and the planet. Through the SuperAger social network, aligned with the consumer power of the demographic, our ecommerce platform, our brand partnerships and our platform content, we can help shape ethical consumerism to support social impact, including climate change and sustainability
Connecting Businesses with Our Audience
Providing businesses and brand partners the opportunity to engage in a better way with the lucrative SuperAger demographic, via our ecommerce platform, in-bound content marketing, social media and the SuperAger social network
Inspiring Longevity Lifestyles
Inspiring and enabling pro-active Longevity Lifestyles, and providing opportunities for enriching life experiences, via online and real-life events
After our first, over-funded raise, we built, launched and tested the MVP version of the app, website and social media platforms
The current raise is planned to move us from the MVP to fully marketable platform and to user traction and revenue generation
It is important to us to fulfil both the full business, and social impact, potential of SuperAger World. We have accepted the offer to list with Ignite Social Impact as it’s also important for us to connect with investors and influencers who ‘get’ what we are about, what our vision is, and want to be part of empowering that. We have therefore also created a special invitation for those who wish to become one of our exclusive group of Founder Investors:
Bonuses linked to Investment Levels
Our Founder Investor level is for those who, in addition to seeking investment outcomes, can, as desired, choose to help shape our social impact strategy. This is in addition, of course, to the opportunity to personally benefit from priority access to the wealth of resources empowering healthy ageing and longevity. Other levels bring bonuses to support heallthy longevity. Full details are at the end of this section.
A Global Problem
A Global Solution
Our Integrated, on-line & real-life, global platform is a ‘one-stop shop’ of knowledge, learning & lifestyle content, a social network, money-saving ecommerce platform, expert resources, support, specialist services, events & experiences and healthy longevity lifestyle facilitation.
Longevity economy is world’s 3rd largest, valued at $25Trillion.
‘Biggest money fountain ever’ & ‘world's most compelling business opportunity’ (Jim Mellon/Bank America/Merrill Lynch).
Market Value & Sectors
- 50+ the fastest growing demographic & dominate global consumer spending
- Longevity economy set to reach over $13.5T in US alone by 2032
- Self-care app market rising 150+% pa
Health & wellbeing is a priority for all ages - and a growing priority as we age. We are positioned to appeal to multiple age demographics (our platform empowers optimal health, wellbeing & longevity for all ages). We’re particularly well positioned for the 50+ (world’s biggest/fastest growing/wealthiest demographic).
Driving Positive Social Impact!
The 50+ demographic are the world’s largest, fastest growing and wealthiest. They dominate consumer spending and disposable wealth - and have the loudest voice. We are unique in planning, via our platform and global SuperAger social network, to harness this power. We will create a SuperAger voice, aligned with SuperAger ethical consumer behaviour and our ecommerce platform, that can drive social impact to benefit wider society and our planet. We hope you decide to be part of this.
Main sectors predicted to benefit significantly from ‘Silver Economy’ are many and varied
SuperAger World is positioned for every sector across B2C, B2B and B2B2C.
We have a detailed plan, as outlined below, for the next twelve months, leading to global scaling over the next 5 years.
Please see the Projections Overview for details. Early-stage financial projections are based on a gross burn format.
There are aspirational projections for early traction for downloads, users and subscribers, all supporting potential revenue opportunities (particularly as part of the hard launch campaign).
Global Rollout Plan
The platform has global applicability and is easily replicable for English speaking countries (and then for translation into other languages).
The SuperAger World platform is an integration of real-life and online, so as part of the roll out, we plan to create country-specific operations. These will enable us to optimise alignment with national experts, influencers and brand partners. We will also align with relevant cultural considerations.
Each country-specific operation will have a business plan focused on the national operation – it will also commit a level of resources towards the overall expansion of app functionality, content and global marketing/PR.
Routes to Market
- Social media marketing, app optimization and SEO (driving traffic to the platform)
- Sales & Marketing strategy and implementation
- PR strategy (including brand ambassadors, media-worthy events, expos, etc.)
- Alignment with Brand Partners
- Alignment with experts & content collaborators and their networks
- Creation of geographic (local/regional) and special interest SuperAger World groups
- SuperAger workshops (+ ‘Train the Trainer’ programmes)
- Book - ‘SuperAger: How to Live Longer, Younger, Healthier & Happier’
Expansion of Business Model
Once a strong foundation of users, community and brand presence is established, we will expand into additional business avenues and aligned revenue streams. The SuperAger World brand identity, ethos, business model and global audience provides a wide range of possibilities and numerous routes to engagement.
We have three levels of added value, for those making a minimum level of investment, in addition to standard terms of the investment.
**Further details of each Bonus below**
SuperAger World Subscriber Level Membership
Discounts and offers on goods, services & events
Priority access to events & experiences
Regular updates on cutting-edge research, products & services
Healthy Longevity Programs
Meditation & Mindfulness for Greater Health & Wellbeing - and a Calmer Life
SuperAger ‘Younger & Slower Ageing’ program
How to Sleep Better
How to Reduce, Minimise and Manage Stress & Anxiety
How to Strengthen your Immune System
Super Powerful, Super Mind
The Secrets of Biohacking for Younger & Longer Life
Positive Psychology for Health, Wellbeing & Success
How to Optimize your Environment for Better Health & Wellbeing
Optimizing Brain Health
Zinzino Health Protocol Premium Kit
Balance your body and strengthen your immune system.
BalanceOil+, 300 ml
Xtend, 60 tablets
ZinoBiotic, 180 g
Viva, 60 tablets
Protect+ is an all-natural supplement that supports your immune system, so you can feel well and stay well.
SuperAger World has the strong potential to be:
- One of the world’s best brands, with an engaged and loyal community of millions
- A multi-million $ company (and even with ‘Unicorn’ possibilities)
- A force for providing genuine, impactful benefit to the health and wellbeing of millions
- The driver to change and improve the way the world ages
- A company that will provide numerous personal benefits to investors and core team (in addition to financial)
- A legacy company and a company we can all be proud to be part of
Version 1 of the Mobile App - Available on the App Stores Now